Tannen Corporate Communications, LLC helps companies and organizations manage their reputations to achieve business results.
In the 21st Century, corporate reputation is a critical foundational component to business success: A positive reputation helps companies sell more products, attract the best talent (from C-suite executives to skilled engineers to new college graduates), gain a higher valuation from investors, and navigate difficult crises, which every company has to face at some point. Even the strongest corporate reputations can be harmed, sometimes for lengthy periods, by seen or unseen factors that may occur over months or in seconds.
Tannen Corporate Communications, LLC leverages the 40 years of experience in reputation management by founder and president, Andy Tannen, who has worked with clients as varied as IBM, Honeywell, Roche, AstraZeneca, JP Morgan, Deutsche Bank, United Technologies and Pratt & Whitney, HNTB Corporation, Heidrick & Struggles, Eastman Chemical, Philips Electronics and PricewaterhouseCoopers. He worked with these clients while a senior executive at major PR firms such as MSL Group, Hill and Knowlton and Ruder Finn.
The firm uses a strategic approach to reputation management by developing plans based on the six components of corporate reputation: quality of products and services, quality of management, financial performance, innovation, corporate responsibility and talent. Services provided to communicate reputational strengths to key stakeholders include strategy and message development, executive thought leadership, business media relations, media training, speaking forum/conference placement and sponsorship development.
If your company is thinking about taking a fresh look at how its corporate reputation is supporting the achievement of business objectives, contact Tannen Corporate Communications, LLC.